AI-Generated UGC Shot List

Rotina de Cuidados com a Pele

TikTok30s8 shots

Create a natural 30-second UGC video script for TikTok. Include a strong hook, relatable problem, product demonstration, benefits, authentic testimonial, B-roll shot list and CTA. Make it sound like a…

This is a 8-shot filming plan for a 30s TikTok UGC video — rotina de Cuidados com a Pele. Each shot specifies what appears on camera, the movement type, and the script or voiceover line, so you can film in sequence without stopping to think between takes. It's optimised for TikTok's fast-cut format, with the hook designed to land in the first 1–2 seconds. Use it as an on-set checklist: work through each shot in order, adjust framing to your location, and adapt the script lines to your own voice.

Shot list

1HOOK0–1s
Close-up de uma mão abrindo um frasco de produto com um som de 'pop'
Text overlay:Você já experimentou isso?
2PROBLEM1–3s
Over-the-shoulder de uma pessoa olhando para o espelho com pele opaca
Voiceover:Minha pele estava completamente sem vida.
3PRODUCT3–5s
Close-up do produto sendo colocado na mão e aplicando no rosto
Voiceover:Então eu encontrei esse produto incrível!
4DEMO5–8s
Slow motion do produto sendo espalhado pelo rosto com uma aplicação suave
Voiceover:Ele hidrata e ilumina instantaneamente.
5RESULT8–11s
Close-up da pele brilhante e saudável após a aplicação
Voiceover:Olha como minha pele está radiante agora!
6RITUAL11–16s
Handheld filmando a rotina matinal ao lado de uma janela iluminada
Voiceover:A melhor parte? É super fácil de usar na minha rotina.
7FINAL16–29s
Wide shot da criadora segurando o produto e sorrindo para a câmera
Voiceover:Eu realmente amo isso e continua me surpreendendo!
8CTA29–30s
Close-up das mãos segurando o produto com fundo desfocado
Text overlay:Tente você também!

Why this format works

UGC content outperforms polished ads because it shows the product in a real person's real life. The shot list keeps the footage grounded and specific — the credibility comes from the detail, not the production value. Your most important shot is usually the most unglamorous one.

Filming tips for TikTok

Film your hook in the first 0.5 seconds — TikTok auto-plays without sound, so your opening visual has to carry the full weight.
Shoot each clip slightly longer than you need. Jump cuts between takes lose energy; trim in edit, not on location.
Natural light at a window beats a ring light for skin texture and authenticity — TikTok viewers can tell.
Do the take you think you'll cut first, then the one you'll use. The second attempt has better pacing.

Best for creators who make

Brand awareness campaignsPaid UGC deliverablesSocial-first product launchesCreators new to scripted content